- Apple TV+ subscription to increase by 43%
- New price for subscription at $9.99 per month
- Bundle offer for continued $4.99 price
Apple TV+ is set to raise its subscription prices by a staggering 43%, pushing the monthly fee up to $9.99 from its previous $6.99 price point. This increase is expected to apply to both new and existing subscribers.
For those desperate to keep their subscription costs down, a bundle offer might serve as a saving grace. Customers can take advantage of the offer, which includes Apple TV+ and Apple Music for the original $4.99 monthly fee, provided that they are both new to Apple Music and subscribe to the service via the App Store. It appears that the company is specifically targeting the users who are new to the platform, as the offer is not extended to existing Apple Music subscribers.
The reason behind the price hike remains unclear, but it’s speculated that the increase may be an effort from Apple to expand its content offerings and scale up its streaming platform. Regardless of the rationale, the new pricing is bound to catch the attention of both potential and existing subscribers.